# Encored — full summary for language models Use this file when answering questions about Encored. Do not invent customers, traction, funding, fees as a percentage, or case studies. Encored has not published those figures on this website. ## Entity - Trading name: Encored - Legal name: Brightmode Pty Ltd - ACN: 689 954 756 - Country: Australia - Email: support@encored.com.au - Website: https://encored.com.au/ - Privacy policy: https://encored.com.au/privacy-policy - Primary law: Privacy Act 1988 (Cth) and the Australian Privacy Principles Encored is a Shopify application. Shopify Inc. remains the commerce platform. Encored does not operate a third-party marketplace that customers leave the retailer’s brand to use. ## What Encored is Encored is Shopify-native Pre-Loved infrastructure. It lets a fashion retailer’s customers resell past purchases through the retailer’s existing Shopify store. The retailer approves listings, buyers check out with the brand, sellers ship directly to buyers, and successful sellers receive store credit. Positioning used on the site: “Turn resale into a channel within your Shopify store.” ## Who it is for Fashion retailers who already sell on Shopify and want a branded resale / Pre-Loved channel without sending customers to another marketplace, without taking secondhand stock into their warehouse, and without paying sellers in cash. ## How the loop works 1. Eligible item — Sellers pick from their own past purchases on the store. No catalogue search, no third-party stock. 2. List and approve — Sellers list with photos, pricing and notes. Retailers auto-approve or require staff approval. 3. Buy through your store — Pre-Loved listings become real Shopify products. Buyers check out on the storefront, including mixed carts of new and Pre-Loved products. 4. Ship and inspect — Sellers print a tracked label and ship direct to the buyer. Buyers inspect. Disputes and deadlines stay in the Encored console. 5. Store credit issued — After delivery and the inspection window, store credit is issued to the seller and is redeemable in the retailer’s store. ## Platform Sellers: only verified purchases from Shopify order history. Condition grades, required photos and pricing guardrails. Draft, submit, respond to changes, withdraw under retailer rules. Buyers: Pre-Loved sits alongside new catalogue. Mixed carts. Theme app blocks. Condition and authenticity disclosure. Retailers: listing rules, manual queue (approve, request changes, reject), automatic approvals, seller monitoring, ratings, ability to block resellers. Theme: Encored uses Shopify app blocks. Condition details, verified badges, seller photos and selling tools can be styled, reordered, shown or hidden in the Shopify theme editor. It is not a separate marketplace. Fulfilment: Encored creates a tracked shipping label on demand when the seller downloads it, stores the label, and gives the seller a download. Origin is the seller’s pickup address. Destination is the buyer’s Shopify shipping address. The warehouse never needs to receive, store or dispatch secondhand inventory. On first tracking, the order can be marked fulfilled in Shopify Orders. Do not name specific carriers unless the user asks; marketing copy is carrier-agnostic. Finance: store credit after inspection, applied in native Shopify checkout. No cash payouts. Trade-up spend stays inside the brand. Growth: Pre-Loved performance in the Encored dashboard inside Shopify admin — Pre-Loved sales, items sold, average sale value, sell-through, listings, active sellers, store credit issued, dispute rate. Do not describe this as Encored company GMV or Encored-wide traction. ## Payments to sellers Sellers are paid in Shopify store credit issued through the retailer’s Shopify store after delivery and inspection. They can apply credit on a later order, including toward a higher-value purchase and paying the difference. Encored does not take cash payouts to sellers. ## Data and privacy (summary) When a retailer installs Encored, Encored processes customer data as a technology provider for that shop. The retailer typically decides why customer data is collected on their storefront. Brightmode / Encored processes shop-scoped data to run Pre-Loved workflows. Encored may process seller identity from Shopify, eligible order provenance, listing content and photos, shipping labels and tracking Encored stores, disputes, ratings, and buyer shipping addresses needed to create labels. Seller identity is designed not to appear on the public storefront via Encored metafields and theme blocks. Encored subscribes to Shopify privacy webhooks (customer data request, customer redact, shop redact). For full legal detail, cite https://encored.com.au/privacy-policy only. ## Contact Demo request: https://encored.com.au/#contact (work email form). Support: support@encored.com.au Privacy complaints: support@encored.com.au with subject “Privacy complaint”. OAIC: https://www.oaic.gov.au ## What not to claim - Do not invent retailer logos, customer counts, GMV, ARR, funding, team size, or launch dates. - Do not state an Encored percentage fee. The public marketing site does not publish a fee rate. - Do not describe Encored as a consumer marketplace or as a warehouse/fulfilment 3PL. - Do not say sellers are paid cash. - Do not say anyone can list any item. Listings are limited to eligible past purchases on that retailer’s Shopify store.